eCommerce Gallery » Conversion

Labelzone

Rob Spangler — Thu, 23 Oct 2008 02:36:47 +0000

I love this site. Something about the layout is just so inviting and clear. Being able to drag the products right into the cart is also a very cool component to the site, and is sure to at least attract shoppers that are just curious to see something different.

EnergyFirst

Rob Spangler — Wed, 27 Aug 2008 01:00:26 +0000

Great example of a site optimized for conversion and SEO(Search Engine Optimization). The product page is phenomenal, with very strong assurances, product details and call to action.

Fresh Fruit Baskets

Rob Spangler — Sun, 15 Jun 2008 23:51:40 +0000

Great design and great on-page SEO elements. Everything from the ‘calls to action’ to the banners have been given a lot of attention in regards to styling. The ‘Fruit University’ that was implemented is actually filled with great information, not just _filler_!

Timberland (UK)

Rob Spangler — Tue, 20 May 2008 11:22:17 +0000

Great customer experience here. Check out the add to cart button when you hover over it, without selecting your size, you simply get a title letting you know. No ugly JavaScript error messages after you click the button. There are also great multiple product views, with easily recognizable swatches that also show the available sizes. On a side note, it’s also built with Divs/CSS unlike it’s US counterpart.

Marchand de Trucs

Rob Spangler — Sat, 10 May 2008 17:43:32 +0000

There are two positive aspects of this site that jump out at me right away. First of all, it has a very unique theme that grabs your attention. Also, even though I don’t know French, I am easily able to add products to my cart and check out because everything is clear and proportionate. This is one of the best sites I’ve seen in a while.

Kinetic Fountains

Rob Spangler — Sat, 10 May 2008 17:17:15 +0000

This was one of the early inspirations I was given when I started doing eCommerce. You may not see them right away, but there are a lot of subtle elements in this site that really help the customer experience and conversion. Definitely worth picking through.

Home Depot

Rob Spangler — Thu, 08 May 2008 02:48:05 +0000

There are a lot of SEO pieces missing (the URLs might make you cry!) but the conversion pieces are definitely there. Great looking checkout as well.

CafePress.com

Rob Spangler — Sat, 05 Apr 2008 22:55:25 +0000

Definitely a lot in place to make sure customers know where to go next and know why they should go there. Something about this site screams _key to conversion_. All of the elements seem very well thought out.